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Cosa sto leggendo
- Gartner Says Majority of Consumers Rely on Social Networks to Guide Purchase Decisions
- Beyond Social CRM
- The Roadmap to SCRM – Part 5 of 5
- The Roadmap to SCRM – Part 4 of 5
- The Roadmap to SCRM, Part 3 of 5
- The Roadmap to SCRM – Part 2.2 of 5
- The Roadmap to SCRM – Part 2.1 of 5
- The SCRM Roadmap – Part 1 of 5
- The “S” in SCRM is not about Social Media
- 6 Degrees of Social Interactions
Ultimi Tweet
- RT @CRozwell: 20 Fantastic Content Ideas For Your Online Community http://fb.me/CyfZegY7
- RT @Contz: @rsica @emanuelescotti Just started reading âCommunity Managementâ! Very useful tips and learnings
- RT @CustomerKing: @claudiovaccaro the experience continuum is a brand new CLC < Custom. Lifecycle is a sub case of the broader Exp Continuum
- RT @SameerPatel: Good #e20 vendor analysis and market needs re:innovation by @jeffnolan at http://ow.ly/2hsE5
- RT @ekolsky: very interesting question - what separates CRM and Collaboration, and should it? at @rww http://bit.ly/9RmLFs #SCRM #E20
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Enterprise 2.0 o No? Andrew McAfee vs Tom Davenport
Pubblicato da Emanuele | in Enterprise 2.0
In vista dell’edizione 2008 dell’interessantissimo Fast Forward, evento organizzato ad Orlando, Florida da Fast sul tema delle tecnologie di ricerca sul web (anche se in realtà i temi toccati sono molto più ampi e spesso legati all’Enterprise 2.0), venerdì si terra un dibattito gratuito con un nuovo scontro tra due giganti del mondo enterprise: Andrew McAfee della Harvard Business School e Tom Davenport of Babson College.
Ancora una volta e dopo gli sviluppi degli ultimi mesi, che dovrebbero a mio avviso aver spazzato via un pò dello scetticismo ostentato da Davenport nella prima parte del 2007, i due si confronteranno su temi molto attuali per chi vuole avere una visione oggettiva e completa dell’Enterprise 2.0:
- Are the barriers to adoption – human, cultural and political in nature – too large to overcome?
- Is there enough ongoing momentum to ensure broad-based adoption in certain industries?
- What processes are most likely to benefit from Enterprise 2.0 tools?
- How will success be measured?
L’incontro si terrà venerdì prossimo dalle 11.00 AM alle 12.00 PM EST (cioè inizio alle 17.00 in Italia). Per registrarvi, la pagina si trova qui, mentre, per suggerire domande da porre ai due ospiti, potete commentare il post sul Fast Forward Blog.
Per chi invece vuole un piccolo assaggio, vi rimando al confronto avvenuto sullo stesso tema nel 2007, con i commenti di Luis Suarez (IBM):
- Andrew McAfee and Tom Davenport at Enterprise 2.0 – Debate? What Debate? – A Brief Introduction (Part I)
- Andrew McAfee and Tom Davenport at Enterprise 2.0 – It’s All about the People! (Part II)
- Andrew McAfee and Tom Davenport at Enterprise 2.0 – Surviving the Knowledge Economy – Part III
- Andrew McAfee and Tom Davenport at Enterprise 2.0 – Finding the Talent within Your Organisation – Part IV
- Andrew McAfee and Tom Davenport at Enterprise 2.0 – Fixing the Generation Gap – Part V
- Andrew McAfee and Tom Davenport at Enterprise 2.0 – And the Value of Weblogging – Part VI
- Andrew McAfee and Tom Davenport at Enterprise 2.0 – And the Value of Weblogging – Part VII
e con il video relativo (49 min.).
Per ulteriori commenti sulla discussione e sull’impatto che ci si attende dall’Enterprise 2.0, rimando anche a Dan Farber (che ha intervistato Tom Davenport e Andrew McAfee) ed a David Terrar .
Update: Purtroppo sembrano esserci problemi di streaming su Veodia. Lascio il link per ora, nella speranza che il servizio torni alla normalità. Se qualcuno conosce altri indirizzi presso cui reperire la registrazione del dibattito, è invitato ad indicare l’url nei commenti.
Tags: andrew-mcafee, Conferenze, enterprise 2.0, fast-forward-2008, tom-davenport
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